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Unit 6: Strategic Planning for Management Control




              The value chain for any firm in any business is the linked set of value creating activities to  Notes
               produce a product from basic raw materials source for component suppliers to the ultimate
               end-use produce delivered into the final consumers’ hands.

          6.6 Keywords

          Formal Strategic  Planning:  Formal strategic planning is an excellent management  education
          and training tool. It provides the managers to think about strategies and their implementations.

          Strategy Formulation: Strategy formulation is the process of deciding on new strategies, whereas
          strategic planning is the process of deciding how to implement the strategies.
          Value Chain Analysis: The value chain for any firm in any business is the linked set of value
          creating activities to produce a product from basic raw materials source for component suppliers
          to the ultimate end-use produce delivered into the final consumers’ hands.
          6.7 Review Questions


          1.   What is the relation between goals, strategies and long-range planning?
          2.   Trace the evolution of long-range planning.
          3.   What is the structure and content of long-range plan?
          4.   What are the benefits and limitations of Long-Range Planning/Strategic Planning?

          5.   In which  type of  organization is  formal long-range  planning  required?  In  a  stable
               organization, do you require formal programming/long-range planning?
          6.   “In a company that operates on a calendar-year basis, the programming process is completed
               just prior to the preparation of the annual budget.” Can you describe the process?
          7.   What is a planning gap? How do you close a planning gap?
          8.   What are the different ways of analysing ongoing programmes/long-range plans?

          9.   “From strategic planning perspective, the value change concept highlights three potential
               areas.” Describe these areas and state methods for improvement.
          10.  How is activity-based costing a strategic planning tool?

          11.  What insights of the business does the “Value chain” provide?

          Answers: Self  Assessment

          1.   Strategy formulation              2.  Strategic planning
          3.   Operating budget                  4.  Proposals
          5.   Formal                            6.  Linkages

          7.   Value chain                       8.  Planning staff
          9.   Past performance












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