Page 65 - DMGT514_MANAGEMENT_CONTROL_SYSTEMS
P. 65

Management Control Systems




                    Notes          objective i.e., to earn satisfactory profit. The criteria for satisfactory profit may be budgeted/
                                   past profit in the division/profits of other similar divisions/some combination of them.
                                   Profit as a performance is based on revenues and expenses directly traceable to the division and
                                   can be avoided if the division is closed down. The concept of divisional profit is referred to as
                                   “profits contribution” or “incremental profit.” The divisional profits are before taxes since taxes
                                   are paid on the basis of profit of the entire company, therefore, excluded from the calculation of
                                   divisional  profit.



                                     Did u know?  The sum total profits of all the divisions will not necessarily be equal to the
                                     profit of the entire firm. The reasons for difference may be costs not attributable to any
                                     single division are excluded while computing divisional profits.

                                   4.6.1 Advantages of Profit Centres

                                   1.  The quality of decisions may improve because they are being made by managers closer to
                                       the point of decision.
                                   2.  It provides a powerful tool for measuring how well the profit centre has performed.
                                   3.  The speed of operating decisions may be increased since they do not have to be referred to
                                       corporate headquarters.
                                   4.  The profit centre resembles a business  in miniature  form and  like a  separate firm,  its
                                       profits are calculated. The managers are  motivated to take decisions about inputs and
                                       outputs in such a way, that profit of a profit centre is maximized. The profit centre acts as
                                       a good training ground for general management responsibility. Further, managers subject
                                       to fewer corporate restraints are freer to use their imagination and initiative.
                                   5.  The profit centre makes decentralized organization possible. Top management can safely
                                       delegate the authority to the divisional managers because the profit centre reports provide
                                       adequate information about how  well the  operating managers are doing their jobs. It
                                       gives a better and broader measurement of performance than the expense centers. If the
                                       managers are responsible for both revenue and expense aspects of performance (profit
                                       centre), the contribution of each manager to the goal of the entire organization is easier to
                                       measure than when no single manager is responsible  for both revenues and expenses
                                       (expense centers).  Further, profit  consciousness is increased since  managers who  are
                                       responsible for profits will constantly seek ways to increase them.

                                   4.6.2 Limitations and Problems of Profit Centre


                                   The profit centre has the following limitations:
                                   1.  Decentralized decision-making will force top management to rely more on management
                                       control reports than on personal knowledge of an operation, entailing loss of control.
                                   2.  It cannot be used for all responsibility centres, the following points are to be considered:

                                       (i)  Extra record-keeping is necessary to compute input and output in monetary terms,
                                       (ii)  Unless the divisional managers of responsibility centres have reasonable authority
                                            to decide on the quality/quantity of outputs or on the relation of output to costs, a
                                            profit centre will be of a little use as a control device,
                                       (iii)  When a responsibility centre is required by management to provide service to other
                                            responsibility centres, the service department cannot be considered as a profit centre
                                            e.g. internal audits,



          60                                LOVELY PROFESSIONAL UNIVERSITY
   60   61   62   63   64   65   66   67   68   69   70