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Management Control Systems




                    Notes              the manager may be reluctant to interrupt production schedule to produce a rush order for
                                       the customer or the manager may lack the incentive to produce goods that are difficult to
                                       produce.
                                       An overall measure of the manufacturing organization is obtained if the organization is
                                       made into a profit centre. Some authors maintain that manufacturing units should not be
                                       made into profit centres unless they sell a large fraction of their output to outside customers.
                                       Many companies nevertheless create profit centres for such units. They believe that, if
                                       properly designed, the system can create almost the same motivation that exists in sales to
                                       outside customers.

                                   3.  Service and support units: Maintenance units, information  technology,  transportation
                                       units, engineering units, consulting units, customer service units and similar support
                                       units of an organization can be made into profit centres. These may be headquarters units
                                       that service divisions or  they may be fulfilling similar functions within business units.
                                       They charge customers for services  rendered with the financial objective of generating
                                       enough business so that revenues may equal expenses. Usually, the units receiving the
                                       services have the alternative of procuring them from an outside vendor if a vendor can
                                       offer services of equal quality at a lower price.
                                       Managers of such service units are motivated to control costs, otherwise customers will go
                                       elsewhere. Managers of the receiving units are motivated to make decisions about whether
                                       a request for service is worth the price.

                                   4.  Other organizations: A company with branch operations that are responsible for marketing
                                       the company’s products in a particular geographical area is often natural for a profit centre
                                       type of organization.  Even though the  branch  managers  have  no manufacturing  or
                                       procurement responsibilities,  profitability  is  often  the  best  single  measure  of  their
                                       performance. Furthermore, the  profit measurement is an  excellent motivating device.
                                       Thus, the individual stores of most retail chains, the individual restaurants in fast food
                                       chains and the branches of many commercial banks are profit centers.
                                   4.6.4 Profit Centre Evaluation


                                   There are two types of  profitability measurements  used in  evaluating an organization as  a
                                   whole:

                                   1.  There is the measure of management performance which focuses on how well the manager
                                       is doing. This measure  is used  for planning,  co-ordinating and controlling the  profit
                                       centres day-to-day activities and as a device for providing the proper motivation for its
                                       manager.
                                   2.  There is a measure of economic performance which focuses on how well the profit centre
                                       is doing as an economic activity.
                                       The messages conveyed by these two measures may be quite different from each other.


                                          Example: The management performance report for a branch store may show that the
                                   stores manager is doing an excellent job while the economic performance may show that because
                                   of economic and competitive conditions in its area, the store is a losing proposition and should
                                   be closed down.

                                   The necessary information for both purposes cannot be obtained from a single set of data. Since
                                   the management report should be prepared periodically while the economic report is prepared
                                   only on those occasions when economic  decision is made, hence,  considerations relating to
                                   management performance measurement have first priority in system’s design i.e., the system



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