Page 31 - DMGT553_RETAIL_STORE_MANAGEMENT

Retail Store Management

Notes 6. Mixed plan: The mixed floor plan takes into consideration angular, diagonal and straight
layout to give rise to the most functional store lay out.

Figure 2.6: Mixed Plan

Source: http://www.managementstudyguide.com/store-design-and-layout.htm

Task Visit different retail stores and notify their layout structure. Try to find out the
suitability of each as per their use structure.

Self Assessment

State whether the following statements are true or false:
9. Curved floor plan works well in stores where customers have the liberty to walk in and
pick up merchandise on their own. It uses perimeter design which cause angular traffic
flow.
10. Diagonal Plan is also called angular floor plan.
11. Diagonal floor plan works well in stores where customers have the liberty to walk in and
pick up merchandise on their own.
12. Diagonal floor plan uses perimeter design which cause angular traffic flow.

13. The geometric floor plan gives a trendy and unique look to the store.
14. The mixed floor plan takes into consideration angular, diagonal and straight layout to
give rise to the most functional store lay out.
15. Angular floor plan gives a more sophisticated look to the store.

2.3 Store Design

Store designs are fundamental to any store’s success. Good store design creates the vital difference
in today’s competitive marketplace. The exterior of most stores includes the fascia, mentioned
above, the store entrance, the architectural features of the building and windows.

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