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Unit 12: Business Intelligence
Notes
Caselet Business Intelligence Tech Meet to Discuss Emerging
Trends
Marlabs, a Bangalore-based provider of IT services, is sponsoring a ‘Business Intelligence
Technology’ conference at the Thiruvananthapuram Technopark.
The event will focus on emerging trends in Business Intelligence (BI) Technology, a Marlabs
spokesman said.
It will feature eminent speakers from leading information technology companies including
Marlabs, Infosys, UST Global, NeST and Kreara.
The conference will discuss latest developments in emerging BI areas such as predictive
analytics, Big Data, mobile BI, social BI and advanced visualisations. It will also highlight
the growing job opportunities for newly graduated software professionals in the Tier II
and Tier III cities.
Mr Anil Raghavan, chief delivery officer, Marlabs, said that “BI is one of the fastest growing
areas in the IT industry today. Tier II and Tier III cities offer a large talent pool to keep pace
with the growing demand for BI solutions”.
Source: http://www.thehindubusinessline.com/industry-and-economy/info-tech/business-intelligence-
tech-meet-to-discuss-emerging-trends/article3657955.ece
Self Assessment
Fill in the blanks:
1. ............................................ is a broad category of applications and technologies for gathering,
storing, analysing, and providing access to data to help enterprise users make better
business decisions.
2. Business Intelligence is a ............................................ and database that can provide
professionals with the information they need to make the most effective decisions for
their organisation.
12.2 Data Warehouse
A business intelligence data warehouse is an enterprise-wide store of cleansed, reconciled data
extracted from a wide variety of operational systems and optimised for reporting, analysis, and
monitoring.
Organisations collect and store increasing amounts of information about every aspect of their
business. However, just having a data warehouse does not provide organisations with any clear
business benefits. To realise any type of benefits, IT organisations need systems that allow
employees to make strategic and tactical decisions based on the information stored in these data
warehouses.
BI relies on Data Warehousing (a data repository designed to support an organisation’s decision
making), making cost-effective storing and managing of warehouse data critical to any BIDW
solution. Without an effective data warehouse, organisations cannot extract the data required
for information analysis in time to facilitate expedient decision-making. The ability to obtain
information in real-time has become increasingly critical in recent years because decision-
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