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Planning and Managing IT Infrastructure




                    Notes
                                                         Figure  12.2: Industry  Needs Driving BIDW
                                       GOVERNMENT           FINANCIAL           RETAIL            TELCO
                                                            SERVICES

                                      Service to the citizen   Compliance Reporting   Store Operation   Fraud Analysis
                                                                                Analysis
                                          Homeland        Portfolio Analysis                   Chum Analysis
                                           Security                         Customer Loyalty
                                                         Customer Statements                 Improving Response
                                        E-Government                           Programs            Times
                                                         Customer Profitability
                                                                              Collaborative
                                        Enforcement &                                          Traffic Analysis
                                                         Wire Transfer Alerts   Planning and
                                          Regulation
                                                                               Forecasting    Product Affinity/
                                                            Branch Office
                                        Human capital                                            Bundling
                                                             Scorecards      Loss Prevention
                                         Management
                                                        Customer Acquisition,   Supply Chain
                                         Information
                                         Dissemination   Relation, Profitability   Optimization

                                   Source: http://www.inst-informatica.pt/servicos/informacao-e-documentacao/biblioteca-digital/areas-
                                   aplicacionais/business-intelligence-data-warehousing/business-intelligence-and-data-warehousing-bidw
                                   This Figure 12.2 highlights some of the major reasons customers are implementing BIDW systems
                                   in  four  major  vertical  industries—Government,  Financial  Services,  Retail,  and
                                   Telecommunications.

                                   Self Assessment

                                   Fill in the blanks:

                                   3.  A  business intelligence  ................................... is  an enterprise-wide  store of cleansed,
                                       reconciled data extracted from a wide variety of operational systems and optimised for
                                       reporting, analysis, and monitoring.
                                   4.  Raw data is typically stored, retrieved, and updated by an organisation’s ...................................
                                       system.

                                   5.  ................................... in a data warehouse is typically confidential and critical to a company’s
                                       business operations.

                                   12.3 Business Intelligence Tools

                                   Business Intelligence  (BI) tools  are add-on  software  applications  that a  company uses  to
                                   consolidate and make sense of the mountains of data it develops, such that managers can act
                                   intelligently upon that data.

                                   Businesses often have a tremendous amount of data to sort through and Business Intelligence
                                   Tools are the software used to view data that  is typically complex. The tools allow multiple
                                   ways of looking at the data. The concept  for Business  Intelligence Tools emerged from  the
                                   business intelligence environment where businesses had a need to gather data. Consistently
                                   monitoring the operations and financial aspects of a business helps determine its current health
                                   and where it should be in the future.
                                   Business intelligence tools are a type of software that is designed to retrieve, analyse and report
                                   data. This broad definition includes everything from spreadsheets, visual analytics, and querying
                                   software to data mining, warehousing, and decision engineering.






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