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Amit Kumar Sharma, Lovely Professional University                                    Unit 10: Leadership





                                   Unit 10: Leadership                                          Notes

            CONTENTS

            Objectives
            Introduction
            10.1 Event Leadership Process

                 10.1.1  Communications: The Tie That Binds
            10.2 Models of Global Event Leadership
                 10.2.1  Research

                 10.2.2  Design: Blueprint for Success
                 10.2.3  Planning Consistently Effective Events
                 10.2.4  Coordination: Executing the Plan

                 10.2.5  Event Evaluation
            10.3 Brainstorming and Mind Mapping

            10.4 Creative Process in Event Leadership
                 10.4.1  Making the Perfect Match through Needs Assessment and Analysis
            10.5 Project Management Systems for Event Leaders

            10.6 Gap Analysis
            10.7 Summary

            10.8 Keywords
            10.9 Review Questions
            10.10 Further Readings

          Objectives

          After studying this unit, you should be able to:

               Know the meaning of term leader
               Discuss the concept of event leadership

               Identify the elements of event leadership
               Explain the process of event leadership
          Introduction


          Event Leadership process is the conceptual framework for every effective event. The process is
          dynamic and selective, in that the Event Leader must determine where to begin and how to
          proceed to best accomplish the objectives.







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