Page 247 - DMGT304_EVENT_MANAGEMENT
P. 247
Event Management
Notes Producing a successful event requires :
attention to detail,
managing diverse personalities, and
the ability to think on your feet.
A successful outcome depends upon, logistics, deadlines and learning to expect the unexpected.
It is all about addressing last minute concerns with "not a problem" and being able to deliver.
Self Assessment
Fill in the blanks:
1. Many events are staged ......................... where everything has been set up over a 24-hour
period, with all the elements carefully synchronized.
2. In contrast, many other events require years of planning; large convention bids are often
won five years ......................... the event is held.
3. The ......................... required for successful events, including the logistics of setting up an
event and breaking it down afterwards.
4. An ......................... needs to plan the implementation of events with attention to every
detail, to avoid even minor mistakes which could have serious repercussions, such as the
delayed radio or television broadcasts of an event.
5. The event manager and his ......................... are responsible for the safety and security of the
venue and the audience.
11.2 Safety and Security Related to Events
The events industry is like no other. Whether it is a sporting event, concert, trade show, festival,
award show, political convention or party they present a unique set of challenges. Events,
regardless of size or situation, are exposed to risks involving safety, security, legal, financial,
and environmental considerations.
All human beings have a free will and it has to be borne in mind that on occasion they will not
follow the advice and sensible precautions offered by Organizers. Participants have a
responsibility for their own safe conduct being aware of the 'normal risks of life'.
Types of hazards can be defined broadly into three types:
Man-made risks including:
Travel (airline, local - bus & taxi)
Financial or trading risks
When your ability to trade is stopped
Fraud or theft
Insolvency by suppliers
Budget overrun
Health
Food poisoning
Noise control
242 LOVELY PROFESSIONAL UNIVERSITY