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yksd foÙk




                  uksV            •   fuos'k (invest) djus dh ;ksX;rk bl ckr ij fuHkZj gksrh gS fd fdrus lk/u vFkkZr~ cprsa (savings)
                                      fuos'k osQ fy, miyC/ gSaA
                                  •   djk/ku yksxksa osQ dke djus] cpr djus rFkk fuos'k djus dh izsj.kkvksa (incentive) ij izHkko Mkyrk
                                      gS vkSj bl fLFkfr esa mRiknu rks Lo;eso izHkkfor gks tkrk gSA
                                  •   dke djus rFkk cpr djus dh bPNk ij vk;&dj dh vis{kk O;;&dj (expenditure tax) osQ
                                      izHkko vf/d vuqowQy (favourable) gks ldrs gSaA ,d vkjksgh O;;&dj miHkksx ij fd;s tkus okys
                                      O;FkZ osQ [kpks± dks grksRlkfgr djrk gS vkSj cpr rFkk fuos'k (investment) dks izksRlkfgr djrk gSA
                                      O;;&dj dk mi;ksx miHkksx osQ Lo:i dks ifjofrZr djus esa Hkh fd;k tk ldrk gSA
                                  •   vk; osQ izfr O;fDr dh ek¡x dks ykspnkj (elastic) rc dgk tkrk gS tcfd O;fDr viuh vk; osQ
                                      orZeku Lrj dks cuk;s j[kus osQ fy, vf/d mRlqd ugha gksrk vkSj vk; dh mruh gh ek=kk izkIr djus
                                      osQ fy, og dM+h esgur djus dks rS;kj ugha gksrkA
                                  •   vk; osQ izfr O;fDr dh ek¡x dks ykspghu (inelastic) rc dgk tkrk gS tcfd viuh fuf'pr vk;
                                      dks cuk;s j[kus dh bPNk mlesa dkiQh rhoz gksrh gS vkSj og dj dh vnk;xh osQ ckn Hkh viuh vk;
                                      dks 12]000 ` osQ iwoZ Lrj ij gh cuk;s j[kus osQ fy, vf/d dke djus dks dfVc¼ gSA
                                  •   ns'k esa mRiknu rFkk jk"Vªh; vk; dh ek=kk yksxksa dh dke djus rFkk cpr djus dh ;ksX;rk o bPNk

                                      ij fuHkZj gksrh gS fdUrq mRiknu dk xBu rFkk izfr:i bl ckr ij fuHkZj gksrk gS fd fofHkUu m|ksxksa
                                      osQ chp rFkk fofHkUu {ks=kksa osQ chp lk/uksa dk c¡Vokjk fdl izdkj gksrk gSA fofHkUu m|ksxksa rFkk
                                      {ks=kksa osQ chp lkèkuksa dk vUrj.k ;k fn'kk&ifjorZu (diversion) djus osQ fy, djk/ku dks jktdks"kh;
                                      uhfr (fiscal policy) osQ ,d vL=k osQ :i esa iz;qDr fd;k tk ldrk gSA
                                  •   lk/uksa dks oqQN vUrj.k ;k fn'kk&ifjorZu ykHkdkjh gksrs gSaA miHkksx osQ gkfudkjd inkFkks± tSls fd

                                      eknd inkFkks± ij yxk;k x;k djk/ku muosQ mRiknu dks grksRlkfgr dj nsrk gSA
                                  •   vfuok;Z vko';drkvksa osQ inkFkks± rFkk lkekU; miHkksx osQ inkFkks± ij yxk;s tkus okys djksa dks lkekftd
                                      n`f"V ls ok¡Nuh; ugha ekuk tkrkA ,sls inkFkks± ij dj yxkus ls mudh dhersa c<+ tkrh gSa vkSj dhersa
                                      c<+us ls ,sls inkFkks± dk miHkksx ?kV tkrk gSA
                                  •   izfrf"Br vFkZ'kkfL=k;ksa tSls ,Me fLeFk] fjdkMksZ] fey vkfn osQ vuqlkj djkjksi.k dk eq[; mís';
                                      jktLo izkIr djuk gSA teZu vFkZ'kkL=kh oSxuj (Wagner) dks ,sls loZizFke vFkZ'kkfL=k;ksa esa fxuk tk
                                      ldrk gS ftUgksaus bl ckr ij tksj fn;k fd djk/ku dk mi;ksx vk; dh vlekurkvksa dks de djus
                                      osQ ,d vL=k osQ :i esa fd;k tkuk pkfg,A
                                  •   fodflr vFkZO;oLFkk okys ns'k esa] tgk¡ fd mRiknu vius b"Vre Lrj (optimum level) ij igq¡p
                                      pqdk gksrk gS] djk/ku dk mís'; ;g gksrk gS fd lekt esa vk; rFkk /u dk leU;k;iw.kZ forj.k fd;k
                                      tk, vkSj mRiknu osQ orZeku Lrj dks cuk;s j[kk tk,A nwljh vksj ,d vYifodflr ns'k esa leL;k
                                      bruh vklku ugha gksrh] cfYd cM+h tfVy gksrh gSA
                                14-9 'kCndks'k (Keywords)


                                      • rj”khg (Preference)µizeq[krkA

                                      • fuos'k (Invest)µoaQiuh vkfn esa ykHk gsrq jde yxkukA
                                      • m|eh (Enterprisers)µifjJehA







                                           LOVELY PROFESSIONAL UNIVERSITY
                                           LOVELY PROFESSIONAL UNIVERSITY
                                           LOVELY PROFESSIONAL UNIVERSITY
          160                              LOVELY PROFESSIONAL UNIVERSITY
                                           LOVELY PROFESSIONAL UNIVERSITY
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