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Unit 1: An Introduction to Event Management

Environmental sensitivity is important for two major reasons. First, it is the right thing to Notes
do. When allocating scarce resources for an event, remember that no resource is as scarce
as the environment in which we live, work, and play. Second, clients are increasingly
requesting that every event meet or exceed certain environmental standards.

Major corporations have been criticized by their customers for not demonstrating enough
sensitivity to the environment.
The design phase provides inspiration, it also expands and tests the limits of research.

An invitation is an official offer to the consumer or guest to participate in your event.
The organization of events is perhaps the primary activity of sport and recreation
organisations.

Promotional events are not primarily organized for the benefit of the player or participant.
Business can achieve success only when it is promoted well in public.

Teams are made up of individuals who have different outlooks and abilities, and are at
different stages of their careers.
Team management refers to techniques, processes and tools for organizing and coordinating
a group of individuals working towards a common goal.

1.12 Keywords

Celebrity: A famous person, especially in entertainment or sport.
Campaign: A series of things such as television advertisements or posters that try to persuade
people to buy a product.

Organizing: It involves the description of the activities required for an event, identifying
individual and team tasks and distribution of responsibilities to coordinators.
Controlling: Evaluation and correction of deviations in the event plans to ensure conformity
with original plans is the gist of controlling.
Event: Event can refer to a phenomenon, any observable occurrence, or an extraordinary
occurrence.
Event Management: Event management is concerning organization and execution, and that is
precisely where the money lies.
Evaluation: Evaluation is an activity that seeks to understand and measure the extent to which
an event has succeeded in achieving its purpose.

Teams: Teams are made up of individuals who have different outlooks and abilities, and are at
different stages of their careers.
Team management: Team management refers to techniques, processes and tools for organizing
and coordinating a group of individuals working towards a common goal.
Concept of Event management: The concept of Event management is all about applying project
management to the creation and development of festivals, events and conferences.

Invitation: An invitation is an official offer to the consumer or guest to participate in your
event.

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