Page 79 - DMGT304_EVENT_MANAGEMENT

Event Management

Notes Answers: Self Assessment

1. Feasibility 2. financial
3. come from 4. Politicians
5. civic 6. first
7. staging 8. sheer
9. Event Director 10. environmental
11. True 12. False
13. False 14. True

15. True
3.11 Further Readings

Books Allen, J. (2000). Event Planning: The Ultimate Guide to Successful Meetings,
Corporate Events, Fundraising Galas, Conferences, Conventions, Incentives,
and Other Special Events. Toronto, Ontario, Canada: Wiley.
Astroff, M. T., and J. R. Abbey (1995). Convention Sales and Services, 4th ed.
Cranbury, NJ: Waterbury Press.

Baldridge, L. (1993). Letitia Baldridge’s New Complete Guide to Executive
Manners. New York: Rawson Associates, Maxwell Macmillan International.
Batterberry, A. R. (1976). Bloomingdale’s Book of Entertaining. New York:
Random House.
Bergen, M. T. (1988). How to Have Fun at Work: The Complete Employee
Services/Recreation Handbook. Crete, IL: Abbott, Langer & Associates.

Online links http://www.articlesbase.com/marketing-articles/av-overview-of-event-
management-904492.html
http://en.wikipedia.org/wiki/Event_management
yellowpages.sulekha.com/Delhi
http://www.eventmanagement.in/

http://www.leoisaac.com/evt/index.htm
http://media.wiley.com/product_data/excerpt/36/EHEP0008/EHEP000836-
1.pdf

http://www.csu.edu.au/__data/assets/pdf_file/0015/50190/Event_Guide.pdf

74 LOVELY PROFESSIONAL UNIVERSITY