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Educational Technology                                             Dinesh Kumar, Lovely Professional University




                          Notes
                                                       Unit–3: Communication Technology







                                            CONTENTS
                                            Objectives

                                            Introduction
                                             3.1   Nature and Characteristics of Communication

                                             3.2   Process of Communication
                                             3.3   Communication in Education Learning

                                             3.4   Elements of Communication

                                             3.5   Types of Communication
                                             3.6   Educational Communication and Public Communication

                                             3.7   Summary
                                             3.8   Keywords

                                             3.9   Review Questions
                                             3.10   Further Readings


                                         Objectives

                                         After studying this unit, students will be able to:
                                          •  Understand the Nature and Characteristics of Communication.
                                          •  Know the Process of Communication.

                                          •  Understand the Communication in Education Learning.
                                          •  Know the importance of Communication.
                                          •  Understand the Educational Communication and Public Communication.


                                         Introduction

                                         Communication is the backbone of education. Education and Learning cannot imagine without
                                         communication. Communication is an English word. It is developed from a Latin word “communis”.
                                         Communis means—to share. Therefore it can be said, “Communication is that process in which
                                         people try to exchange views to each other through general awareness”
                                         Communication refers to the mutual exchange of information and ideas. Education and learning is
                                         not possible without the exchange of information and ideas. Being a teacher, you explain something





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